Pre-Launch & Book Launch

Pricing Strategy

Pricing decisions that support your launch and long-tail goals.

The problem

Why This Work Matters

Pricing by guesswork leaves money on the table or prices readers out.

What we do

We define pricing decisions — launch price, transitions, and tiers — that support your goals.

Our process

01Analyse genre pricing

02Define launch and transition pricing

03Plan promotions

04Track results

Works well with

These services compound when combined — each one strengthens the outcome of the others.

A deliberate plan for how pre-orders support your launch goals.

Audience warm-up, positioning, and asset preparation in the months before release.

A full review of what your book needs and what has already been tried.

Free book audit

We'll review your positioning, listing, and audience opportunities, then recommend only the services that will move the needle for this book.